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Title: EXCLUSIVE: 141 Companies Drop Advertising From Rush Limbaugh
Source:
THINKPROGRESS
URL Source: http://thinkprogress.org/media/2012 ... nies-advertisng-rush-limbaugh/
Published: Mar 12, 2012
Author: Judd Legum
Post Date: 2012-03-12 13:21:48 by Brian S
Keywords: None
Views: 5861
Comments: 16
The existance of the memo was first reported over the weekend by Radio-info.com, an industry newsletter. Radio-info did not publish the full list of companies. The memo was posted website of the Traffic Directors Guild of America, an association of professionals who distribute paid advertisements to radio stations. The memo was quickly deleted but ThinkProgress obtained a copy from a Google snapshot of the site taken on March 9. Previously, ThinkProgress has reported that 50 companies requested their advertising be pulled from the Rush Limbaugh show following his sexist attacks on Sandra Fluke. The publication of the memo adds an additional 91 companies to the list of companies that have dropped Limbaugh: 21st Century Insurance • Hotels.com • Rite Aid • Ace Hardware • Honda • Robitussin • Acura • IBM • Sam Adams • Advance Auto Parts • Icy Hot • Sam’s Club • Advil (All products) • Intuit/Small Business • Schiff – Digestive Advantage • Alacer/Emergen-C • Schiff – Mega Red • Allegra (all products) • Johnson & Johnson (All Brands) • Schiff – Move Free • Kohl’s • Schiff – Sustenex • Ally Bank • La Quinta • Scotts Miracle-Gro (all products) • American Express • Lifetime • Autozone • Little Caesars • Sony • Boston Beer • Lowe’s • State Farm • British Petroleum • Luxottica • Staples • Bullfrog Sunblock • Macy’s • Sterling/Kay Jared Jewelers • Caltrate • MasterCard • Subway • Centrum • McDonalds • Takeda Uloric • Chapstick • Midas • The Home Depot • Clorox (Pinesol/Homecare) • Napa Auto Parts • ThermaCare • Cortizone • National Realtor • Toyota • DeVry • NBC-TV • Discover Card • Office Depot • Twinings of London • Domino’s Pizza • Office Max • Tyson/Wright Brand Bacon • Exxon/Exxon Mobil • One Main Financial • Unisom • Farmers Insurance • United Healthcare • Ford • Orkin • U.S. Army • Outback • U. S. Postal Service • General Motors (All products -GM Certified Service • Chevy • Onstar • Cadillac • etc) • Preparation H • Visa • Gold Bond (all products • ProNutrients (all products) • Walgreens • Grainger • Progressive Insurance • Wal-Mart • Green Mountain Coffee • Prudential • Wells Fargo • Hallmark • Radio Shack • Wrigley • H&R Block • Rent-A-Center • Yahoo! You can view a copy of the memo below: Premiere Networks List Of Advertisers Asking Not To Advertise On Limbaugh And Other Right-Wing Hosts 
ThinkProgress has obtained an internal memo from Premiere Radio Networks listing 96 national companies that have “specifically asked” their advertisments not be played during the Rush Limbaugh Show. Premiere is the distributor of Limbaugh’s program. The advertisers have also requested to be excluded from other right-wing hosts including Michael Savage, Glenn Beck and Sean Hannity. According to the memo, the listed companies’ advertisements should be excluded from these programs because they have been “deemed to be offensive.”
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Begin Trace Mode for Comment # 6.
#4. To: Brian S, A K A Stone (#0)
Premiere denies that there has been any move by these sponsors to drop Limbaugh's show. Instead, they point out that the vast majority of those firms listed have never advertised on Rush. Or Levin or Hannity or MSNBC or on any controversial political talkshow. This list keeps growing because the Media Matters bunch and ThinkProgress bunch keep issuing these bogus lists of companies who are supposedly boycotting Limbaugh when they were never advertisers of his to begin with. You must think we are stupid to even try to post something like this.
Do you have a link to the Premiere 'denial'?
#9. To: Brian S (#6)
It's an unnamed Premiere source in a NewsMax article. Admittedly, not definitive. About 3/4 of that sponsor list are not companies I ever heard advertising on Limbaugh over the years but I only listen now and then, mostly if something scandalous has happened when he has some juicy scathing humor. I can't recall any of the car companies ever playing an ad on Limbaugh or paying him a premium to read an ad for them. It's just not their corporate style at all. They go for the premiere ad slots, like during the news.
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#6. To: TooConservative (#4)
Premiere denies that there has been any move by these sponsors to drop Limbaugh's show.
Replies to Comment # 6. Do you have a link to the Premiere 'denial'?
End Trace Mode for Comment # 6.
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